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Estrategia Competitiva - Tapa Dura
Binding: Paperback
EAN: 9789682603495
ISBN: 9682603498
Label: Compania Editorial Continental
Manufacturer: Compania Editorial Continental
Number Of Items: 1
Publication Date: 1991-11
Publisher: Compania Editorial Continental
Studio: Compania Editorial Continental
Customer Reviews
Average Rating: 
Rating: - How Important Are Competitors in Setting Future Strategy?
Anyone would agree that this book is the best overview of competitive strategy analysis ever written. The strength of the book is a solid outline of subjects and questions to improve your thinking, and get to be a step ahead of the competition. In highly-competitive, commodity businesses, that's usually what strategies focus on.
On the other hand, the rapid advances of knowledge and technology mean that the relevant benchmark is perfection, not the competitor, in defining an ideal best ... Read More
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