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Developing IP-Based Services: Solutions for Service Providers and Vendors (The Morgan Kaufmann Series in Networking)
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Binding: Hardcover
Dewey Decimal Number: 004
EAN: 9781558607798
Edition: 1st
ISBN: 155860779X
Label: Morgan Kaufmann
Manufacturer: Morgan Kaufmann
Number Of Items: 1
Number Of Pages: 336
Publication Date: 2002-09
Publisher: Morgan Kaufmann
Studio: Morgan Kaufmann
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Editorial Review:
Offering new services is a great way for your organization to drive traffic and boost revenue, and what better foundation for these services than IP? This much is a given. The difficulty is uniting business and technical perspectives in a cohesive development and deployment process.
Meeting this challenge is the focus of Developing IP-Based Services. The only book of its kind devoted exclusively to IP-based services, it provides a blueprint for all the engineers, managers, and analysts who must come together to build these services and bring them online.
Inside, you'll find just the right balance of business and technical coverage, introduced with a lucid discussion of the principles of service development and wrapped up with three case studies illustrating effective provisioning in today's marketplace. Read the chapters relating to your role, and you'll play it more successfully. Have your team read the entire book, and you'll achieve a level of collaboration and shared understanding that will quickly accrue to the bottom line. * Valuable insight from authors with extensive service provisioning and product development experience. * Written for business and technical readers at a wide range of companies, including established telecoms, ISPs, ASPs, Clecs, bandwidth brokers, and vendors. * Probes the business issues that will make or break your effort, including shortening the development cycle and choosing a competitive model. * Provides the technical coverage required for successful implementation, according to the terms of the business model you choose. * Focuses on the IP technologies that offer your service and its users the greatest value, including MPLS, Voice Over IP, and multicast. * Helps you meet tough challenges relating to security and Quality of Service. * Concludes with case studies illustrating successful service development and deployment in three companies.
Customer Reviews
Average Rating: 
Rating: - Cutting Edge
Sharp, concise, cutting edge. This book is the first of it's kind (may we hope for more?) and will guide and support you in your IP Services endeavors.
Rating: - Pragmatic, content rich and comprehensive
This book is a gem for anyone marketing and developing IP products / services as it covers the process from concept, feasibility, business plan, and technical considerations.
The case studies included also earn the authors practicality points, since they have been able to deliver experience to us readers, having the big time hands on that they have shared.
By the way, in case you have a chance to hear author Monique Morrow speak to Telecom and IP professionals, check her out - her "stage ... Read More
Rating: - Excellent resource
I found this book to be an excellent resource for this topic, and being the first book of its kind, it is quite timely.
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