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Risk Communication: A Mental Models Approach
List Price: $39.99Our Price: $37.23 You Save: $2.76 ( 7%)Prices subject to change.
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Binding: Paperback
Dewey Decimal Number: 658.408
EAN: 9780521002561
Edition: 1
ISBN: 0521002567
Label: Cambridge University Press
Manufacturer: Cambridge University Press
Number Of Items: 1
Number Of Pages: 366
Publication Date: July 30, 2001
Publisher: Cambridge University Press
Studio: Cambridge University Press
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Editorial Review:
This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, providing a framework for interdisciplinary collaboration. It is demostrated with varied examples including electromagnetic fields, climate change, radon, and sexually transmitted diseases.
This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, and examples are included from a variety of disciplines.
Customer Reviews
Average Rating: 
Rating: - Practical and well grounded in the literature -- a must own
This book is a "must own" for anyone who is interested in conveying risk information to members of the public. It lays out a cohert framework -- and more or less step-by-step instructions -- for identifying what information will be of greatest value to members of a target audience. It is the most useful book I have found thus far to guide my efforts to communicate complex health information to members of various publics.
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