eShop USA > Books > Getting Started in Personal and Executive Coaching: How to Create a Thriving Coaching Practice (Getting Started in)
Getting Started in Personal and Executive Coaching: How to Create a Thriving Coaching Practice (Getting Started in)
List Price: $34.95Our Price: $30.86 You Save: $4.09 (12%)Prices subject to change.
Availability: Usually ships in 24 hours
Binding: Paperback
Dewey Decimal Number: 650.1
EAN: 9780471426240
ISBN: 0471426245
Label: Wiley
Manufacturer: Wiley
Number Of Items: 1
Number Of Pages: 356
Publication Date: November 24, 2003
Publisher: Wiley
Studio: Wiley
Related Items: Featured Listmania!
Editorial Review:
Find satisfaction and financial success with a new career in coaching
Getting Started in Personal and Executive Coaching offers a go-to reference designed to help every mental health professional build, manage, and sustain a thriving coaching practice. Packed with hundreds of proven strategies and techniques, this nuts-and-bolts guide covers all aspects of the coaching business with step-by-step instructions and real-world illustrations that prepare you for every phase of starting your own coaching business.
This single, reliable book offers straightforward advice and tools for running a successful practice, including:
* Seven tools for making a great first impression
* Fifteen strategies for landing ten paying clients
* Seven secrets of highly successful coaches
* Ten marketing mistakes to avoid
Complete with sample business and marketing plans and worksheets for setting rates and managing revenue, Getting Started in Personal and Executive Coaching identifies the fifteen biggest moneymaking markets to target and offers valuable recommendations for financing that get the most impact and mileage from every budget. Quick "Action Steps" for applying ideas and techniques make this book useful right away.
Get started in coaching today!
Customer Reviews
Average Rating: 
Rating:  - Excellent Choice!
This is a good place to start if you are new in the coaching and Sales & Marketing arena. Provides good points (based on authors personal experience) regarding do's & dont's.
If your background is Sales & Marketing, this book may seem a little too basic, but otherwise excellent for a starting point.
I recommend this book to read and follow!
Rating:  - Excellent How-To run a coaching business
If you want to get into the details on how to set up and run a coaching business, whether personal or executive coaching, this book tells you how. It walks you through the set up to full running. Highly recommended.
It does not cover how to be a coach. This is the business side of the coaching business.
Rating: - GOOD BOOK
But before you consider coaching, YOU must ask yourself if your life and career are exactly as you want them to be before you go and work with other people. Remember: most people out there are only settling for second best instead of going to fulfill their true fantasies! ARE YOU ONE OF THEM???? I WAS!
Rating: - A "Must Have" for coaches in their first years of practice
A terrific combination of comprehensive business planning, sales and marketing frameworks; practical action steps and real data to back up the advice. The book guides you through all the key steps required to succeed in this challenging professional services business.
Everyone starting an executive or life coaching practice should grab this book and read -- and reread -- each one of the book's 356 pages.
Rating: - Excellent tips on establishing & growing your coaching business
Note that this is NOT a book about how to coach. This is a great resource for someone who is looking for a well structured set of tips on how to establish a new coaching practice. It is also a great reference for experienced coaches to dip into. The networking and marketing sections are particularly useful. Experienced coaches will likely find some new ideas, but may get more value by being reminded of techniques that already knew about but have just forgotten to implement...
The book ... Read More
Related Categories:
| |
 |
